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Advisory Marketing Brief #1
Now is the time to set up a Monday morning weekly scheduled conference with your practice manager • It's time to reassure and your staff • Re-establish your in-office seminars • Train your staff on the tough time's Critical issues.
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Advisory Marketing Brief #2
Establish a practice Advisory Group for patients • This is not the time to enter the media advertising war • Better words for your staff to use during the recession.
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Advisory Marketing Brief #3
What's the future for the Cosmetic-enhancement industry? • Actions to take to stay in the game • What forms of advertising and promotion is now working as the best strategy for 2009? • Why is PUMC advocating video media on web sites? • Actions you can take to improve your Internet Video effectiveness.
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Advisory Marketing Brief #4
The following suggestions are strategies that will jump start your New Year.
Holiday Opportunity • Internet Versus Yellow Pages The benefits of Multiple Websites • Videos On-Line • E-Casts and Direct Mailing Tips • Fee Slashing – Don't do it!
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Silk'n Enhances In-Office Hair Removal
Silk'n from Home Skinovations (Yokneam, Israel) brings safe, effective hair reduction to the privacy of the home by harnessing a novel technology similar to intense pulsed light (IPL), in a small home-use device.
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Laser-Assisted Lipolysis Evolves Body Contouring Arena
Body contouring has progressed into a less aggressive treatment with minimal bruising, reduced recovery time and impressive results – including improvement in contour, smoothness and skin tightening – with the introduction of laser-assisted lipolysis.
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New Economy Requires Creative Marketing of Cosmetic Services
For a while it remained a whisper, now it's a low moan. The R-word can be heard coming from the mouths of a number of politicians, economists, newspapers and, yes, even cosmetic enhancement practitioners.
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VASER Hi Def Selectively Sculpts and Removes Fat
Males and females alike can now achieve a sculpted athletic appearance by removing both superficial and deep fat around muscle groups, thus enhancing the visibility of the underlying musculature.
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Syneron's elōs Technology Safely and Effectively
Treats Darker Skin Types
As the U.S. population becomes more diverse, the demand for aesthetic procedures from patients with darker skin types IV to VI will increase.
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Dermal Fillers Rejuvenate Aging Hands
Dermal fillers are known for their use in erasing facial lines and creases. However, recent consumer demand for hand rejuvenation treatments has physicians introducing fillers as an easy, non invasive way to reverse the signs of aging seen in hands.
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